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How We Live Our Company’s Mission Statement

Building Brands With Purpose

At thinkPARALLAX, we believe in building brands with purpose. Whether we’re communicating a client’s environmental footprint through the creation of their Corporate Social Responsibility Report, or working for local nonprofit organizations like Rolling Readers, The New Children’s Museum, Lead the Way, we believe in making a difference in people’s lives through the work we do. Our team has also been involved in memorable volunteer experiences including Bike To Work Day and the American Lung Association’s Climb For Air event. As a result, we tend to attract and hire employees who want to make the world a better place as well. We asked employees to share the causes they are most passionate about. Here are some of their responses:

Maddie at thinkPARALLAXMaddie: Wildlife Conservation

Maddie cares about wildlife conservation and anything related to animals.  “A few years ago I spent six weeks in Costa Rica devoted to this cause,” she says. “Along with a sea turtle conservation organization called Widecast, I patrolled the beach every night to watch for Leatherback sea turtles laying eggs, deposited the eggs in a hatchery, and upon their birth would make sure the hatchlings made their way to the water safely.” Back home she’s a proud member of the San Diego Zoological Society.


Deborah at thinkPARALLAX

Deborah: Human Rights & Poverty Elimination

Deborah is interested in human rights as well as helping people struggling with poverty. She currently volunteers at a homeless shelter through her church.




Anna WattAnna: Access to Higher Education

Anna’s passion is access to higher education. In college, she was involved in supporting first-generation college students with the resources they needed to succeed. “I also value the preservation of cultural history,” says Anna. “I would love to volunteer someday at an arts museum or library.”


Guusje BendelerGuusje: Art Education

Guusje has been teaching art at an elementary school since 2010. She was also an adjunct faculty member of the School of Art, Design and Art History for 7 years (teaching graphic design). She left the faculty position to focus on the business (and her family). Teaching art twice a week helps her to get her teaching fix and to soak up inspiration from young people expressing themselves through art. In fact, some of them displayed their artistic talents in these thank you notes!

Guusje Art

Edison MiclatEdison: Human Rights

Edison is an advocate of human rights and equality. Living in different cities, he has witnessed different levels of injustice and is passionate about supporting change and acceptance for the LGBT community. He believes education and open conversation can go a long way.


Julia McCann


Julia: Green Construction & Mentoring

Julia is a proponent of the tiny home movement and believes that people can actually be happier when they live with fewer possessions (she currently lives happily in 900 square feet!). “I really believe in the power of mentoring,” she says. She served for a year as a mentor to a 16-year-old girl in foster care and also ran a professional mentoring program for burgeoning public relations professionals.

Janna IronsJanna: Children
Janna is enthusiastic about any cause that helps kids, especially underprivileged kids. “We don’t get to choose the family or life we’re born into, and many are dealt an unfair hand,” says Janna. “When you work with kids, you have the potential to make a real impact on their future.”



Jonathan HanwitJonathan: Oceans

Jonathan is a surfer, so keeping the beaches and water clean for all to enjoy is naturally important to him. He’s participated in beach clean-ups and other efforts by local ocean-focused non-profits, donating time and resources to helping to keep our oceans clean.


Tyler Wagner


Tyler: Health and The Arts

Tyler currently volunteers as a policy advocate for the Leukemia & Lymphoma Society. As a survivor in-treatment, he feels personally connected to this cause. This year he also served on the funding review panel for the City of San Diego’s Arts and Culture Commission, reviewing grant applications from San Diego arts and culture organizations.


Allen RamirezAllen: Arts

Allen is passionate about inspiring/motivating others and fueling creativity through the arts. “San Diego has growing Art community,” said Allen. “I try to find time to volunteer, display artwork, or participate in live paintings.” He’s also looking into getting involved with a local organization called ARTS (A Reason to Survive), which focuses on creative expression as a catalyst for positive transformation in children and youth facing adversity.

What causes do you care about?

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