what we do

We give meaning and voice to brands' sustainability initiatives.

Our team develops communication strategies, creative campaigns, frameworks, and content that resonates with your key stakeholders.

Our Corporate Social Responsibility report created by thinkPARALLAX has created a constructive dialogue on sustainability with our customers and employees. The report has helped strengthen our commitment to embed sustainability in our business. Striving to become better corporate citizens has set us apart in the eyes of some of our largest customers.

Jeremy Handler, CSR Manager, Hunter Industries

Strategy

The path to effective sustainability communications starts with a strong strategy. Our work begins by focusing on the foundational elements of your brand - mission, vision, and values - and engaging with key stakeholders to understand your distinct culture, challenges, priorities, and purpose. We partner with your team to identify key priorities, develop goals, and establish KPIs to track forward progress.

  • Brand purpose and positioning
  • Brand and corporate narrative development
  • Sustainability communications
  • Social media
  • Investor relations
  • Employee communications
  • Internal + external campaigns
  • ESG rating performance

Activation

With the strategic foundation and plan in place, it's time to share your unique impact story with the world. Our team of expert storytellers and designers create integrated campaigns, engaging content, and creative concepts for a variety of platforms to best reach your specific audience.

  • Sustainability communications framework
  • Sustainability reporting
  • Employee communications, leadership development, and culture change
  • Integrated campaigns
  • Content creation
  • Creative design for print, web, and video
  • Social media content and community management
  • Communicating ESG initiatives to rating agencies + investor community

    Who we work with

    Our ideal client is a leader who understands the value of sustainability. We primarily work with sustainability teams but have also partnered with human resources, government affairs, and marketing departments, as well as senior executives. They partner with us to develop and execute a strategy and communications plan that articulates and amplifies their impact to their specific audience.

    What does success look like?

    Effectively articulating and amplifying your impact helps...

    • ... Strengthen brand reputation
    • ... Retain employees
    • ... Improve ESG ratings
    • ... Recruit top talent
    • ... Change culture
    • ... Increase brand loyalty
    • ... Create brand ambassadors
    • ... Improve shareholder relations