ESG Field Manual Part III: From action to amplification

In our ESG Field Manual series, thinkPARALLAX provides a how-to guide for getting started on your sustainability journey and advancing your environmental, social, and governance (ESG) strategy and storytelling.

Parts I and II focused on substance—on building the strategy, policies, initiatives, governance, and measurement structures to drive real impact. 

This final chapter is about translating that hard work into a cohesive narrative and effective communications that engage employees, drive performance, build reputation, and ultimately drive business value.

Here’s what’s inside the final installment of the ESG Field Manual series:

Step 1: Building a Sustainability Communication Platform

How to coalesce all your sustainability, social impact and governance efforts, goals, and initiatives into a unified story.

Step 2: Engaging your internal teams around your story

How to translate your communications platform into content that engages leaders and teams to ultimately build pride, trust, and engagement.

Step 3: Amplifying your story to drive impact

How to tell effective stories about your brand, business units, programs, and products to drive business and societal impact.